Sony has announced its next generation TV technology, based on an independent drive RGB LED system, which promises to revolutionize home entertainment. The new technology allows for individual control of the red, green, and blue primary color elements, resulting in a wider color range, greater color purity, and increased screen sizes. Sony’s processing technology for the new screens ensures vivid and nuanced picture quality, with the ability to dynamically allocate power to each RGB channel for optimal brightness and color accuracy.
Sony’s RGB LED technology covers over 99% of the DCI-P3 color space and 90% of the BT.2020 gamut, offering four times the color volume of OLED TVs. The brand is working with partners like MediaTek and Rohm Co Ltd to optimize the performance of its new display, which surpasses OLED technology in Sony’s vision of the future of TV.
A demo of the RGB LED screens showcased exceptional brightness, color volume, and granularity compared to conventional LED and OLED screens. The superior color detail and light control, as well as the increased depth and three-dimensionality, make the RGB LED display stand out. The technology also provides inky black levels, minimal blooming, and wider viewing angles, setting a new standard in TV picture quality.
While Sony’s RGB LED screens may come at a premium price, the impressive performance and advancements in home entertainment technology make it a worthwhile investment. The brand’s dedication to pushing the boundaries of display technology and working with industry partners solidify its position as a leader in the evolution of TV screens.
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