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Amazon shifts focus to offer cashierless technology to third-party operators – ReadWrite


Amazon, known for its e-commerce platform and cashierless stores, is now pivoting to sell its cashierless technology to third-party operators. The company has been testing its “Just Walk Out” technology for years in its own Amazon Go stores, where customers can grab items and leave without dealing with traditional checkout lines. Now, Amazon is looking to expand this technology to other retailers and businesses.

This move by Amazon is seen as a way to further monetize their cashierless technology and potentially compete with other companies like Standard Cognition and Grabango, who are also in the market for cashierless checkout solutions. By selling this technology to third-party operators, Amazon is positioning itself to become a leading provider of cashierless solutions in the retail industry.

The cashierless technology works by using a combination of cameras, sensors, and artificial intelligence to track what customers pick up and charge them accordingly as they leave the store. This technology could revolutionize the way consumers shop by eliminating the need for waiting in line and speeding up the checkout process.

Amazon’s foray into selling its cashierless technology to third-party operators comes at a time when contactless shopping experiences are becoming increasingly popular due to the COVID-19 pandemic. By offering this technology to other businesses, Amazon is helping retailers adapt to changing consumer preferences and stay ahead in the competitive retail landscape.

Overall, Amazon’s decision to pivot towards selling its cashierless technology to third-party operators is a strategic move that could potentially disrupt the retail industry and further solidify Amazon’s position as a leader in innovative retail solutions.

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